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What SMPS PRC 2026 Actually Said About Where We Are as AEC Marketers

Troy Meyer
April 8, 2026
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4 min
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Two weeks out from SMPS PRC in Seattle, I've been sitting with what I actually took away from three days of sessions. Don’t get me wrong, I LOVE the technology story too, that’s why I’m at Kantiv, but the firms that figure this out first won't be the ones with the best AI stack.

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